CERRUTI 1881
RETAIL DESIGN
Harbour City Shopping Mall, Tsim Sha Tsui, Hong Kong
Working with Jason Basmajian the brands Creative Director and Flair Italy, SLINC was asked to create a new concept reflecting Jason Basmajian’s vision for the new Store image for this iconic Menswear brand.
Incorporating Flair’s unique stainless steel fixtures, SLINC created a very simple yet strong interior using a minimal amount of different materials including Classic Italian Travertine, Oak, Mirror and Marmorino for the walls that are subtly washed in light and highlighted further with “floating“ walls suspended from the ceiling creating a sense of lightness within the space.